Events Management

Top↑Program Description

Course Costs

• Registration Fee: 5,000 RMB
• Registration Fee for USST: 800 RMB

Course Duration

4 years (3 years for native and near-native English speakers) 

Course Description

• Bachelor of Arts (Hons) in Events Management - 4 Years (3 Years for Native English Speakers) 
• SBC's Division of Events Management runs University of Huddersfield's BA (Hons) Degree in Events Management.
• The full degree may be studied at SBC in Shanghai to receive the University of Huddersfield degree certificate.
• Alternatively, students may study partly in Shanghai and partly in the UK, and receive a degree certificate from one of the nine SBC partner universities.
• Events Management is becoming increasingly important as a specialist field of study. Events are very diverse and can range from small private functions to large scale festivals, sports tournaments, pop concerts, carnivals and international mega-events such as the Olympic Games.
• The course is designed to produce graduates equipped with the skills, knowledge and competence to manage events. This may include venue selection, public safety and crowd control, the provision of catering, staffing, marketing, design and staging, music promotion and sponsorship.

Course Content

• Course modules include: Introduction to Events Industry, Managing Events, Managing the Live Event, Event Design, Media Relations Management, Stadium and Arena Management, Human Resource Management for the Events Industry, Marketing and Consumer Behaviour and Events, Global Events Industry, Events Project- Managing the Client's Event, Strategic Sports Management, Managing Creativity, and Managing Music and Media

Multiple & Flexible Progression Pathways (part in Shanghai and part in UK)

Choices for Non-Native English Speakers

• 4 + 0 consists of 4 years at SBC in Shanghai
• 2 + 1 + 1 consists of 2 years at SBC in Shanghai + 1 year UK Study + 1 final year at SBC in Shanghai
• 3 + 1 consists of 3 years at SBC in Shanghai + 1 final year UK study
• 2 + 2 consists of 2 years at SBC in Shanghai + 2 years UK study

Choices for Native English and Near-Native English Language Speakers

• 3 + 0 consists of 3 years at SBC in Shanghai
• 1 + 1 + 1 consists of 1 year at SBC in Shanghai + 1 year UK Study + 1 final year at SBC in Shanghai
• 2 + 1 consists of 2 years at SBC in Shanghai + 1 final year UK study
• 1 + 2 consists of 1 year at SBC in Shanghai + 2 years UK study

International Foundation Year - First Year of study at SBC in Shanghai  

• Equivalent to an "Access Course", or;
• Equivalent to NCUK's International Foundation Year certificate;
• Transferrable credit accepted at a large number of British universities

International Diploma - Second Year of study at SBC in Shanghai  

• Equivalent to the common Year 1 of the 3-years bachelor programme in the UK, or;
• Equivalent to NCUK's International Diploma Certificate;
• Transferrable credit accepted at a large number of British universities

Career Opportunities

• This course offers a wide range of career opportunities in events and conference management and related fields. There are also employment opportunities in events management and related fields such as charity fundraising, sport, arts and the music industry.

Special Features

• The opportunity to gain practical experience of events management is a key feature of this course. This is achieved by fieldwork visits, volunteer work experience, staging of events on campus and off campus in the final year.

Top↑Entry Requirements

Entry requirements are split into 2 main categories: (A) Academic Requirements and; (B) English Language Requirements. Native-English speakers are generally exempt from the English language requirements and only need to meet the Academic Requirements described in section A. 

Section A - Academic Requirements

• SBC Year 1 Entry - Academic Requirements
  Applicants to SBC Year 1 usually need to have successfully completed 12 years of school education with satisfactory passes in their leaving examinations.
   
• SBC Year 2 Entry - Academic Requirements
  In general, students should be of sufficient age (at least 18 years old by 30th September in their year of entry to SBC Year 2). In addition to successful completion of 12 years of school education with satisfactory passes in their leaving examinations, direct entry into SBC Year 2 requires academic requirements and English language requirements as below.

Table A summarises the academic requirements for Native English Speakers and Near-Native English Speakers seeking entry into SBC Year 2 leading to bachelors degrees at each of the 9 partner universities. In addition to these academic requirements, Non-Native English Speakers must meet English Language qualifications which are summarised in section B below.

Table A - SBC Year 2 Entry - Academic Requirements (UCAS Tarrif Points)

	Accounting & Finance	Business Studies	Events Management	Electrical & Electronic Engineering	Mechanical Engineering
The University of Bradford	240	200	N/O	200-240	200-240
The University of Huddersfield	240	240	200	240	240
The University of Leeds	Unspec	Unspec	N/A	Unspec	Unspec
Leeds Metropolitan University	220	220	N/A	N/A	N/A
Liverpool John Moores University	260	260	220	240	240
Manchester Metropolitan University	240	140	240	240	240
The University of Salford	260	240-260	N/A	N/O	260
The University of Sheffield	Unspec	Unspec	N/A	Unspec	320
Sheffield Hallam University	240	240	N/A	240	160

In addition to those entry requirements detailed in the table and links above, students with international foundation qualifications from countries including Australia, Canada, or UK may be considered on a case-by-case basis.

Section B - English Language Requirements

The following section summarises the English language requirements for Non-Native English Speakers seeking entry into SBC leading to bachelors degrees at each of the 9 partner universities. In addition to these English language requirements, Non-Native English Speakers must meet the academic requirements which are summarised in Table A above.

• SBC Year 1 Entry - English Language Requirements
  Non-Native English Speakers usually need to have passed the IELTS test and scored at least 5.0 (or TOEFL 500) or equivalent. Applicants may choose to take the SBC entrance exam as an alternative to the IELTS test.
   
• SBC Year 2 Entry - English Language Requirements
  Non-Native English Speakers usually need to have passed the IELTS test and scored at least 6.0 (or TOEFL 550) or equivalent. Performing well in SBC Year 1 is the normal entrance procedure into Year 2 for non-native English speakers.

Top↑Application Materials

1. Copy of Passport ID page
   With name, passport number & expiration date, and photo included
2. Passport photo
   A recent passport-sized photo of the applicant
3. High school academic transcript
4. High school graduate certificate
   Graduation certificate in languages other than Chinese or English should be translated into Chinese or English and be certified by notarization.
5. English proficiency test certificate
   Non-Native English Speakers require copies of IELTS or original TOEFL test report form (or equivalent)
6. Letter of recommendation
   From professor or associate professor or equivalents
7. Personal Statement
   Personal Statement with the applicant's signature, written in Chinese or in English.

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